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# Pest Control Millionaires: Pest Control Millionaires is a coaching and mentorship program built for pest control business owners. Founded by Jonas Olson (CEO of Pest Badger, a $10M+ pest control company), Jake Sheldon (founder of Pest Customers Fast, helping 400+ pest control companies), and Dan Leibrandt (founder of Pest Control SEO), PCM provides proven marketing systems, weekly live coaching calls, step-by-step courses, and a community of 250+ pest control operators to help owners scale from startup to $1M and beyond.

## Sitemaps
[XML Sitemap](https://pestcontrolmillionaires.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [From $400K Solo to $1 Million: How Master Arborist Couri Leuschner Grew Botanical Solutions](https://pestcontrolmillionaires.com/couri-leuschner-botanical-solutions/): I recently sat down with Couri Leuschner, founder and CEO of Botanical Solutions out of Westchester County, New York. His story is different from every other one we've featured, and here's why. Couri isn't a pest control operator. He's a board certified master arborist, a credential that only two percent of certified arborists ever earn. He runs a lawn fertilization and plant health care company in one of the wealthiest markets in the country.
- [Kirk Slack on Selling a $3M Lawn Care Company and Starting Over in Pest Control](https://pestcontrolmillionaires.com/kirk-slack-dang-pest-control/): Kirk Slack spent 14 years building a lawn care and landscaping company in Austin. He took it from a single mower in the back of his truck to $3 million a year. Then he sold it, moved to East Texas, and started over from zero in pest control.
- [Phil Rinehart’s Legal Playbook for Pest Control Owners](https://pestcontrolmillionaires.com/phil-rineharts-legal-playbook-for-pest-control-owners/): I chased Phil Rinehart for two years to get him on the podcast. Every few months I'd ask again. He finally said yes, and it was worth the wait.
- [Kendall Hines Rebuilt a Competitor’s Product in 2 Months With AI](https://pestcontrolmillionaires.com/kendall-hines-rebuilt-a-competitors-product-in-2-months-with-ai/): I just had Kendall Hines back on the show. He runs Clicky, and it had been almost a year since our last talk. He pointed that out himself. In software, you put your head down and a year goes by.
- [GorillaDesk Founder Chris Moreschi on AI and Breaking $1M](https://pestcontrolmillionaires.com/gorilladesk-founder-chris-moreschi-on-ai-and-breaking-1m/): I just got off the mic with Chris Moreschi, the founder and CEO of GorillaDesk, and he's been on the show before, way back in the early days. Chris has been building GorillaDesk for about 15 years, and the software has been out for 13. They now have close to 20% of the pest market and onboard 50 companies a week.
- [How Michael Keith Went From Gang Life to Pest Control Owner](https://pestcontrolmillionaires.com/how-michael-keith-went-from-gang-life-to-pest-control-owner/): I just had Michael Keith on the show, and he runs Cal Coast Pest Management in San Diego. We had never met before this. But I had been watching his stuff for a while, and he had been watching mine, so I finally reached out.
- [Mat Rogers on Winning Digital Marketing in 2026](https://pestcontrolmillionaires.com/mat-rogers-on-winning-digital-marketing-in-2026/): I just had Mat Rogers back on the show, and he has been on more times than almost anyone. We sat down to talk about one thing: how you set up next year right now, before the busy season hits. I came away with a full page of notes, and here are the lessons that stuck with me most.
- [Blake Black Built 1,200 Customers With No SEO. Here’s How.](https://pestcontrolmillionaires.com/blake-black-built-1200-customers-with-no-seo-heres-how/): I just got off the mic with Blake Black. He runs Black Widow Pest Specialists out of Connecticut. We met at a big industry expo in Houston and clicked right away.
- [What Dylan Deal Knows About D2D Sales That Most Reps Don’t](https://pestcontrolmillionaires.com/what-dylan-deal-knows-about-d2d-sales-that-most-reps-dont/): I just wrapped up a podcast with Dylan Deal, who has been my business partner since 2020. We started at one branch and now we are at 17. Dylan runs four of our locations, and he still sells more than almost anyone on our team.
- [Jake Claus on the Grind Nobody Sees and Why Habits Beat Goals](https://pestcontrolmillionaires.com/jake-claus-on-the-grind-nobody-sees-and-why-habits-beat-goals/): I just wrapped up my talk with Jake Claus, and I'm still fired up.
- [Nick Bartolo on What Your Pest Control Business Is Really Worth](https://pestcontrolmillionaires.com/nick-bartolo-on-what-your-pest-control-business-is-really-worth/): I just sat down with Nick Bartolo for the podcast, and I left with a full page of notes. Nick runs Essential Partners, a wealth management firm that works mostly with home service owners like us. Pest control, lawn care, weed control. That's his world.
- [Scarlett Nolen on Scaling Pest Control the Steady Way](https://pestcontrolmillionaires.com/scarlett-nolen-on-scaling-pest-control-the-steady-way/): I just got off the mic with Scarlett Nolen, and I'm still thinking about it.
- [Cassie Krejci on What Really Makes Pest Control Work](https://pestcontrolmillionaires.com/cassie-krejci-on-what-really-makes-pest-control-work/): I just got off the mic with Cassie Krejci, who runs science and innovation for Rentokil Terminex in North America. She has a PhD in entomology. She is also one of the most fun people I have had on the show.
- [How Two Brothers With Day Jobs Built Southwest Weed & Pest to $100K Months](https://pestcontrolmillionaires.com/how-two-brothers-with-day-jobs-built-southwest-weed-pest-to-100k-months/): I recently sat down with Alex Deageuro and Justin Lidick, the brothers behind Southwest Weed & Pest Solutions out of Rio Rancho, New Mexico, and their story breaks all the rules. They started the company in 2023 with zero industry experience. Alex works a full-time cybersecurity job for the federal government. Justin is the caretaker for his disabled uncle. And on the side, they've built a million-dollar company that's putting up $100K months and adding 200 new accounts a month. Here's how they're pulling it off.
- [How Tateum O’Hanlon Built Summit Pest Control to $70K/Month at 21 Years Old](https://pestcontrolmillionaires.com/tateum-ohanlon-summit-pest-control/): I recently sat down with Tateum O'Hanlon, founder of Summit Pest Control out of Guelph, Ontario, and his story might be the fastest start we've ever featured on this show. Tateum is 21 years old. He did his first pest control job in May 2025. Just over a year later, Summit is doing $70,000 a month with a four-person team, and he's already out of the truck. He built most of it with social media, and he did it while finishing his degree. Here's how it happened.
- [Everyone Quit After I Bought This Pest Control Company](https://pestcontrolmillionaires.com/everyone-quit-after-i-bought-this-pest-control-company/): When I bought this company, it was doing about $300,000 a year with over 800 customers on the books. A year later, it was over a million in revenue.
- [The Mosquito Crush Acquisition: How We Found $850K Hiding in a $300K Company](https://pestcontrolmillionaires.com/the-mosquito-crush-acquisition/): We bought a pest control company doing just over $300,000 a year. Then we imported the customer data into our CRM, and within five minutes it showed more than $850,000 in annual recurring revenue.
- [Raising Pest Control Prices: How We Took Customers From $50 to $129](https://pestcontrolmillionaires.com/raising-pest-control-prices/): When I bought this company, some customers were paying less than $50 for a mosquito treatment. Today, some of those same customers are paying over $129. Here's exactly how we rolled those price increases out without losing the business.
- [Jake Sheldon on Getting Pest Control Customers for Free](https://pestcontrolmillionaires.com/jake-sheldon-on-getting-pest-control-customers-for-free/): Jake Sheldon was back for another round. He runs his own pest control company and helps a lot of other owners with their marketing, and Facebook is his thing. People ask me about this stuff all the time, so I wanted Jake to walk through what actually works.
- [The Pest Control Service Stack: How We Scaled From 1 to 20 Locations](https://pestcontrolmillionaires.com/the-pest-control-service-stack/): In pest control, or in any home service business, one of the fastest ways I can tell whether a company is going to succeed or fail is just by looking at the service stack.
- [How We Run a Pest Control Door-to-Door Sales Team](https://pestcontrolmillionaires.com/how-we-run-a-pest-control-door-to-door-sales-team/): One of the most requested videos I get is how we run our sales team here at Pest Badger. So today I want to walk through what a full day actually looks like, from when the reps wake up to when they pull back into the house at night.
- [How John Stopka Grew Liberty Pest Control to $2M](https://pestcontrolmillionaires.com/how-john-stopka-grew-liberty-pest-control-to-2m/): John Stopka runs Liberty Pest Control. John started his company in February 2024, and two years later he's on track to hit $2 million in revenue. He's also opening a second location. I've watched his story up close, and it's one of my favorites. Here's what stood out.
- [Pest Control Inside Sales: The $3 Million Opportunity I Missed](https://pestcontrolmillionaires.com/pest-control-inside-sales/): One of the biggest mistakes I've made since starting Pest Badger was this. We had a $3 million leak in the business, and it took me way too long to see it.
- [A Day In The Life of an 8-Figure Pest Control CEO](https://pestcontrolmillionaires.com/a-day-in-the-life-of-an-8-figure-pest-control-ceo/): People ask me what running a pest control company at this stage actually looks like. The honest answer is that it doesn't look like much from the outside. There's no big moment. No single deal that makes the day. It's a stack of small decisions, parallel tracks, and showing up on the things most operators skip.
- [Pest Control Lead Generation: An Expert Marketers Playbook](https://pestcontrolmillionaires.com/pest-control-lead-generation/): I’ve worked with over 400 pest control companies on lead generation, and what’s in this guide is what actually works for the operators I run with every week.
- [How One Pest Control Truck Did $330,000 in a Single Year](https://pestcontrolmillionaires.com/how-one-pest-control-truck-did-330000-in-a-single-year/): I want to break down how this one truck made us over $330,000 in just one year. I'm Jonas Olson. I've been in the service industry for 17 years, and I've spent the last five years building Pest Badger. We took it from one location to 20 locations in those five years.
- [Pest Control Marketing in 2026: The Operator’s Playbook to $10M](https://pestcontrolmillionaires.com/pest-control-marketing/): Most pest control marketing advice on the internet — and almost every exterminator marketing guide that ranks alongside it — is written by agencies that have never sprayed a baseboard in their lives. This guide is different. Everything here comes from operators actively running pest control companies, including Pest Badger, which we used to learn how to grow a pest control business from zero to over $10 million in annual revenue in five years using the exact playbooks below. Whether you are looking for pest control marketing ideas to get your first 100 customers or a complete marketing strategy for pest control companies — covering how to scale a pest control business past seven figures, this is the pillar guide that ties every channel together. We will cover how to market a pest control business across every channel that actually moves the needle in 2026: branding, offers, local SEO, Google Ads, Facebook ads, social media, traditional marketing, conversion optimization, and the pest control KPIs you need to track so you actually know what is working. No fluff, no theory. Just the same marketing for pest control companies playbook that 250+ operators inside our paid program are running right now.
- [Pest Control Business Podcasts: The Top 7 You Should Listen To](https://pestcontrolmillionaires.com/pest-control-business-podcasts/): The good news is that pest control business podcasts have gotten really good over the last few years. There's actual depth now. Real owners sharing real numbers, real M&A deals broken down to the valuation lever, real marketing strategies that move the needle.
- [25 Pest Control Business Tips and Tricks (From a $10M Owner)](https://pestcontrolmillionaires.com/pest-control-business-tips-and-tricks/): What follows are 25 pest control business tips and tricks I'd give to any operator trying to build a real company. Not theory. These are the exact moves that actually work in the field, pulled from everything I've learned building Pest Badger and coaching hundreds of other operators around the country. If you're stuck in the truck, stuck under a million dollars, or just tired of feeling like the business is running you, this is the playbook. Let's get into it.
- [Pest Control Business Software & Apps: What I’d Set Up First](https://pestcontrolmillionaires.com/pest-control-business-software/): If you’re trying to start or grow a pest control company or any service business in 2026, your systems matter more than anything. I’m going to show you the exact pest control software stack and pest control apps that we use across 20 locations and what actually runs the business, from our CRM and pest management software to the pest control mobile app that keeps every technician on the same page.
- [How Mike Andes Built 214 Locations Without Private Equity](https://pestcontrolmillionaires.com/how-mike-andes-built-214-locations-without-private-equity/): I drove out to Augusta HQ in Washington to sit down with Mike Andes, who runs Augusta Lawn Care. They have 214 locations now, and in 2024 they did $54 million. He wants to hit 1,000 locations and take the company public.
- [Tony Carder Built a $24M Pest Control Company. Then He Did It Again.](https://pestcontrolmillionaires.com/tony-carder-built-a-24m-pest-control-company-then-he-did-it-again/): Tony Carder's story is one I keep coming back to.
- [How to Start a Pest Control Business (From Someone Who’s Done It 19 Times)](https://pestcontrolmillionaires.com/how-to-start-a-pest-control-business/): This is my complete playbook on how to start a pest control business, covering everything from licensing requirements and regulations to equipment, insurance, startup costs, and your first 100 customers. A lot of what I'm covering here comes straight from the framework in my book, Zip Code Kings, where I break down how to dominate local markets one neighborhood at a time. Let's get into it.
- [What Chase Goodeill Taught Me About Building a Pest Control Company](https://pestcontrolmillionaires.com/what-chase-goodeill-taught-me-about-building-a-pest-control-company/): Chase Goodeill is the kind of guest I could talk to for hours. The guy runs Pest Control Consultants out of Illinois. Four branches. Around 25,000 active recurring customers. He did 11 million in revenue last year, and he's now the largest privately held pest control firm in the state.
- [I Audited 5 Pest Control Companies. They All Had the Same Problem.](https://pestcontrolmillionaires.com/i-audited-5-pest-control-companies/): I audited five pest control companies. I found five different issues that all led to the same outcome: growth stalling once things started to get bigger.
- [Why Pest Control Is Easy to Start (and Hard to Scale)](https://pestcontrolmillionaires.com/why-pest-control-is-easy-to-start-and-hard-to-scale/): Almost every pest control owner I know started out the same exact way. They were either knocking doors or running routes for someone else. And they all thought the same thing: I can do this on my own.
- [Why Pest Control Companies Get Stuck at a Million Dollars](https://pestcontrolmillionaires.com/why-pest-control-companies-get-stuck-at-a-million-dollars/): There's a moment in pest control when the business looks super successful but feels way harder than it should. And that moment usually shows up right around that million-dollar mark. If you miss what's happening there, you can get stuck for years.
- [Why Most Pest Control Companies Get Stuck at $300K (And How to Break Through)](https://pestcontrolmillionaires.com/why-most-pest-control-companies-get-stuck-at-300k/): There comes a point where every business owner has to decide: are you building a business, or are you just owning a job?
- [How to Buy a Pest Control Company: The Pest Control M&A Playbook](https://pestcontrolmillionaires.com/how-to-buy-a-pest-control-company/): Most pest control owners think the only way to grow is grinding it out with door-to-door sales, spending more on ads, or slowly building one customer at a time. They're missing the fastest growth strategy in the industry: acquisitions. One operator did 10 deals to build an $11M company. If you want to learn how to buy a pest control company (or really, how to buy pest control company assets, customers, and crews the right way) and shortcut years of organic growth, this is the playbook covering everything from sourcing to integration — including pest control acquisitions, pest control mergers & acquisitions strategy, working with pest control acquisition advisors, and even the pest control business succession planning conversations that often kick off these deals.
- [How to Scale Pest Control Business Without Working 80-Hour Weeks](https://pestcontrolmillionaires.com/how-to-scale-pest-control-business/): Then they wonder why they can't grow. If you're trying to figure out how to scale pest control business operations without burning out, this guide is your roadmap.
- [Pest Control KPIs: The Complete Guide to Tracking Your Numbers](https://pestcontrolmillionaires.com/pest-control-kpis/): Understanding pest control KPIs is the difference between guessing and growing. Running a pest control company without KPIs is like driving cross-country with no dashboard. No speedometer, no fuel gauge, no GPS. You might get there eventually, but you're going to waste a ton of gas and probably end up on the side of the road somewhere in Nebraska wondering what happened.
- [How to Grow Pest Control Business to $10M+ (Without Spending More on Ads)](https://pestcontrolmillionaires.com/how-to-grow-pest-control-business/): If you're serious about how to grow pest control business revenue — whether that's learning how to grow my pest control business from your first hundred accounts or how to grow your pest control business into the fastest growing pest control company in your city — start implementing these strategies today. The operators who consistently grow a pest control business are the ones who pair these plays with the best software for growing pest control business operations and the best ERP for growing pest control contractors as they scale.
- [How to Automate Pest Control Business: The Complete Guide to Converting More Leads](https://pestcontrolmillionaires.com/how-to-automate-pest-control-business/): In this guide on how to automate pest control business operations, I'm going to show you exactly how to build automation systems that convert more leads, retain more customers, and generate more reviews without adding work to your plate. This is the exact system I use across my pest control companies to close 40 to 45% of Facebook leads and keep customers longer with automated service communication.
- [Pest Control Conversion Rate Optimization: How to Double Your Leads For Free](https://pestcontrolmillionaires.com/pest-control-conversion-rate-optimization/): That's the power of pest control conversion rate optimization, and it's the lowest hanging fruit in pest control marketing. Most companies obsess over traffic, rankings, impressions, all these vanity metrics. But they're completely ignoring the fact that half the people who land on their site bounce within five seconds because the page takes forever to load.
- [Pest Control Facebook Ads: How to Get $10 Leads That Actually Close](https://pestcontrolmillionaires.com/pest-control-facebook-ads/): If you're running pest control Facebook ads (or thinking about it), let me start with a reality check that most pest control companies refuse to accept: your Facebook leads will never close at 80% like your Google leads do.
- [Google Ads for Pest Control: The Complete Guide to Dominating Paid Search](https://pestcontrolmillionaires.com/google-ads-for-pest-control/): I've spent years helping pest control companies set up and optimize Google Ads for pest control companies, and I've seen the same mistakes over and over. Companies throwing thousands of dollars at Google every month, targeting the entire United States when they only operate in two cities. Running one messy campaign instead of properly structured ones. Sending all their traffic to their homepage instead of relevant landing pages that convert.
- [Facebook Marketing for Pest Control: The Complete Guide to Facebook Groups](https://pestcontrolmillionaires.com/facebook-marketing-for-pest-control/): Last updated: April 2026 Facebook marketing for pest control companies is one of the most underrated growth channels in the industry. Let me tell you something that's going to sound absolutely insane.
- [Pest Control Social Media: The Complete Guide to Building a Brand That Gets Millions of Views](https://pestcontrolmillionaires.com/pest-control-social-media/): And I get it. A pest control social media strategy probably feels like the last thing on your priority list. You're busy. You're running routes, managing technicians, answering phones, dealing with customers. The last thing you want to do is pull out your phone and start filming yourself talking about ants.
- [Local SEO for Pest Control Companies: The Complete Guide to Dominating Your Market](https://pestcontrolmillionaires.com/local-seo-for-pest-control-companies/): Here's the thing about local SEO for pest control. It's not sexy. It's not instant. You won't see results tomorrow like you might with pay per click ads. But once you get it dialed in? You have a lead generation machine that runs 24/7 without you constantly feeding it ad spend.
- [Traditional Marketing for Pest Control: The Complete Guide to Building Dense Routes](https://pestcontrolmillionaires.com/traditional-marketing-for-pest-control/): Last updated: April 2026
- [Pest Control Offers: How to Structure Pricing That Gets You $850+ Per Customer](https://pestcontrolmillionaires.com/pest-control-offers/): In this guide, I'm going to show you the exact framework for building pest control offers that customers can't refuse, while keeping you highly profitable. The right pest control service packages make this easy. It isn't about discounting. It's about creating so much value that pest control premium pricing becomes a no-brainer. A strong offer is the engine that drives every other piece of the marketing channel breakdown, from Facebook ads and Google Ads to door hangers and referral programs.
- [Pest Control Branding: The Complete Guide to Building a $10M Brand](https://pestcontrolmillionaires.com/pest-control-branding/): Pest control branding is the single most underrated growth lever in the industry. Most pest control companies are invisible.
- [Selling a Pest Control Company: The Valuation Formula That Gets You 6X EBITDA](https://pestcontrolmillionaires.com/selling-a-pest-control-company/): The valuation formula that gets pest control companies 6X EBITDA — what buyers actually pay for and how to build for a premium exit.
- [Pest Control Acquisition Integration: The 100-Item Checklist](https://pestcontrolmillionaires.com/pest-control-acquisition-integration/): The 100-item pest control acquisition integration checklist — every step to rebrand, merge systems, and retain customers after closing.
- [Pest Control Acquisition Process: The Complete Checklist and Timeline](https://pestcontrolmillionaires.com/pest-control-acquisition-process/): The complete pest control acquisition checklist and timeline — from first conversation to close, including LOI, due diligence, and transition.
- [Buy a Pest Control Business: The Off-Market Strategy That Landed Me Multiple 7-Figure Deals](https://pestcontrolmillionaires.com/buy-a-pest-control-business/): The off-market acquisition strategy that landed me multiple 7-figure pest control deals — plus how to find sellers before they list.
- [Hiring A Players for Pest Control: Why Top Talent Attracts More Top Talent](https://pestcontrolmillionaires.com/hiring-a-players-for-pest-control/): Why top talent attracts more top talent — the hiring framework I use to find A players for a $10 million pest control company.
- [How to Delegate Marketing Tasks for Pest Control: The First Things to Hand Off](https://pestcontrolmillionaires.com/how-to-delegate-marketing-tasks-for-pest-control/): The first marketing tasks every pest control owner should hand off — and how to delegate without losing quality or control.
- [Training New Team Members for Pest Control: Why You Should Over Train Like You’re Teaching a Third Grader](https://pestcontrolmillionaires.com/training-new-team-members-for-pest-control/): Why you should over-train new pest control team members like you're teaching a third grader — the system that cut our callbacks and turnover.
- [Strategic Partnerships for Pest Control: How I Added 300+ Customers in 90 Days](https://pestcontrolmillionaires.com/strategic-partnerships-for-pest-control/): How I added 300+ pest control customers in 90 days through strategic partnerships — plus the exact pitch and partner types that work.
- [Pest Control Virtual Assistant: How I Replaced My $25/Hour CSR With Three VAs for the Same Price](https://pestcontrolmillionaires.com/pest-control-virtual-assistant/): How I replaced a $25/hour CSR with three virtual assistants for the same price — and why it doubled our coverage and customer experience.
- [Executive KPIs for Pest Control: The Weekly Meeting Framework That Helped Me Scale to $10 Million](https://pestcontrolmillionaires.com/pest-control-executive-kpis/): The weekly meeting framework and executive KPIs that helped me scale to $10 million in annual revenue. The same dashboard I review every Monday.
- [Technician KPIs for Pest Control: The 10 Metrics I Track Daily to Run a $10 Million Company](https://pestcontrolmillionaires.com/technician-kpis-for-pest-control/): The 10 technician KPIs I track daily to run a $10 million pest control company — from sales per route to callback rate.
- [Pest Control Business Profit Margin: Why 10-15% Is Good and 25%+ Means You’re Crushing It](https://pestcontrolmillionaires.com/pest-control-business-profit-margin/): Why 10-15% profit margin is healthy and 25%+ means you're crushing it — plus the levers that actually move the needle in pest control.
- [Customer Acquisition Cost for Pest Control: Why Your CAC Should Be Under $200](https://pestcontrolmillionaires.com/customer-acquisition-cost-for-pest-control/): Why your customer acquisition cost should be under $200, how to calculate it correctly, and what to do when it creeps too high.
- [Marketing KPIs for Pest Control: The Weekly Metrics That Helped Me Scale to $10 Million (And Which Ones Don’t Matter)](https://pestcontrolmillionaires.com/marketing-kpis-for-pest-control/): The weekly marketing KPIs I track to grow a $10 million pest control company — and the vanity metrics most owners waste time on.
- [Reconnecting with Old Clients in Pest Control: Our Secret Reactivation Strategy](https://pestcontrolmillionaires.com/reconnecting-with-old-clients-in-pest-control/): Pest control customer reactivation is one of the easiest ways to grow revenue without spending a penny on new leads.
- [Pest Control Selling Subscriptions: How to Keep Customers Paying Year After Year](https://pestcontrolmillionaires.com/pest-control-selling-subscriptions/): Pest control subscriptions are the foundation of recurring revenue and long-term business stability.
- [How to Get More Pest Control Customer Referrals: The $47K Giveaway That Generated 148 Referrals (and 47 New Customers) in 7 Days](https://pestcontrolmillionaires.com/how-to-get-more-pest-control-customer-referrals/): Getting more pest control customer referrals is the lowest-cost, highest-quality lead source in the industry. A pest control referral program doesn't have to be complicated to generate serious results. Building a system for pest control customer referrals means you're leveraging the trust your existing clients have already built with their neighbors.
- [First Impressions in Pest Control: The 10 Minute Window That Determines If Customers Stay or Churn](https://pestcontrolmillionaires.com/first-impressions-in-pest-control/): Pest control first impressions happen in the first 10 minutes of every service call and determine whether that customer stays for life.
- [Pest Control Upselling and Cross Selling: How to Double Revenue Per Customer](https://pestcontrolmillionaires.com/pest-control-upselling-and-cross-selling/): Pest control upselling and cross selling is the fastest way to increase revenue without acquiring a single new customer. Upselling pest control services means offering higher-value packages at the right moment during the customer relationship. Cross-selling additional pest control treatments to existing clients is a natural extension of great service, not a pushy sales tactic.
- [Pest Control Service Communication: Stop Missing the Gate and Give the Dog a Treat](https://pestcontrolmillionaires.com/pest-control-service-communication/): Pest control service communication is the hidden factor that determines whether customers renew or quietly disappear. How your pest control team communicates during service visits directly impacts customer satisfaction and retention. Improving communication in your pest control business doesn't require a huge investment — just a few simple habits that make customers feel valued.
- [Pest Control Sales Lead Management: Why Most Companies Get This Wrong](https://pestcontrolmillionaires.com/pest-control-sales-lead-management/): Last updated: May 2026
- [Pest Control Lead Management Software: Why GoHighLevel Changed Everything](https://pestcontrolmillionaires.com/pest-control-lead-management-software/): Pest control lead management software is the backbone of any company that wants to scale past a handful of technicians. The right system tracks every inquiry, automates follow up, and keeps deals moving from first contact to signed agreement. Get this right and nothing slips through the cracks — no matter how many leads you generate.
- [Pest Control Sales Funnel: Why I Closed a Customer After 3 Years](https://pestcontrolmillionaires.com/pest-control-sales-funnel/): Building a pest control sales funnel is how you turn one-time inquiries into long-term recurring customers. A sales funnel for pest control companies maps every touchpoint from the first click to a signed service agreement. Having a structured pest control lead funnel means no prospect slips through the cracks, even if they don't buy right away.
- [Increase Pest Control Sales: Why You’re Losing Leads in the First 10 Minutes](https://pestcontrolmillionaires.com/increase-pest-control-sales/): If you want to increase pest control sales, speed is everything. Growing pest control sales starts with how fast and how well you handle inbound leads. Boosting sales for your pest control company isn't about getting more leads — it's about converting the ones you already have.
- [Tracking Landing Page Conversions for Pest Control: Why Traffic Is a Vanity Metric](https://pestcontrolmillionaires.com/tracking-landing-page-conversions-for-pest-control/): Tracking pest control landing page conversions tells you exactly which pages are making money and which are wasting ad spend.
- [Pest Control Landing Page: How to Double Your Conversion Rate Without More Traffic](https://pestcontrolmillionaires.com/pest-control-landing-page/): A well-built pest control landing page is your most powerful tool for turning clicks into booked jobs. Designing landing pages for pest control companies means stripping away distractions and focusing on a single call to action. The best pest control landing pages convert at 15-20% because they're built for one purpose: getting the visitor to pick up the phone.
- [Google Business Profile Conversion Optimization for Pest Control: The Small Tweaks That Make a Big Difference](https://pestcontrolmillionaires.com/google-business-profile-conversion-optimization-for-pest-control/): Pest control Google Business Profile optimization is one of the highest-ROI activities you can do for local visibility.
- [Website Page Speed for Pest Control: Why Slow Sites Kill Your Conversions](https://pestcontrolmillionaires.com/website-page-speed-for-pest-control/): Pest control website page speed directly impacts both your Google rankings and your conversion rate.
- [Website Conversion Optimization for Pest Control: The Low Hanging Fruit Most Companies Miss](https://pestcontrolmillionaires.com/website-conversion-optimization-for-pest-control/): Pest control website conversion optimization is about turning the traffic you already have into more phone calls and form fills.
- [Facebook Ads Retargeting for Pest Control: The Strategy Most Companies Are Missing](https://pestcontrolmillionaires.com/facebook-ads-retargeting-for-pest-control/): Setting up facebook ads retargeting pest control campaigns is the missing strategy most operators overlook.
- [A/B Split Testing Facebook Ads for Pest Control: Why Your Ads Won’t Work Without It](https://pestcontrolmillionaires.com/a-b-split-testing-facebook-ads-for-pest-control/): Pest control Facebook ads split testing is the only way to know which ad creatives and audiences actually convert.
- [Facebook Ads Targeting for Pest Control: How to Stop Wasting Money on Bad Leads](https://pestcontrolmillionaires.com/facebook-ads-targeting-for-pest-control/): Getting your facebook ads targeting pest control audiences right is where most ad budgets get wasted.
- [Facebook Ad Creatives for Pest Control: What Visual Elements Stop People From Scrolling](https://pestcontrolmillionaires.com/facebook-ad-creatives-for-pest-control/): Your pest control Facebook ad creatives are the single biggest factor in whether someone stops scrolling and clicks.
- [Facebook Ads Setup for Pest Control: Lead Ads vs Landing Pages](https://pestcontrolmillionaires.com/facebook-ads-setup-for-pest-control/): Getting your pest control Facebook ads setup right from the start saves you from wasting hundreds on bad campaigns.
- [Tracking ROI on Paid Directories for Pest Control: Stop Wasting Money on Platforms That Don’t Work](https://pestcontrolmillionaires.com/tracking-roi-on-paid-directories-for-pest-control/): Measuring your pest control paid directory ROI is the only way to know if platforms like Yelp or Thumbtack are worth the spend.
- [Paid Directory Reviews for Pest Control: Why Your Yelp Rating Is Lower Than Google](https://pestcontrolmillionaires.com/paid-directory-reviews-for-pest-control/): Pest control paid directory reviews are the single biggest factor in whether directory listings generate leads or sit idle.
- [Paid Directory Leads for Pest Control: Why You’re Losing Sales in the First 10 Minutes](https://pestcontrolmillionaires.com/paid-directory-leads-for-pest-control/): Converting pest control paid directory leads requires a completely different approach than handling inbound website calls.
- [Paid Directory Optimization for Pest Control: The Profile Elements Most Companies Ignore](https://pestcontrolmillionaires.com/how-to-optimize-paid-directories-for-pest-control/): Pest control paid directory optimization is what separates companies that get calls from those that just pay listing fees.
- [Paid Directories for Pest Control: Why Yelp Leads Beat Thumbtack](https://pestcontrolmillionaires.com/paid-directories-for-pest-control/): Choosing the right paid directories for pest control can be a game-changer for lead generation. Pest control directory advertising works best when you focus on one or two platforms instead of spreading thin. Online directory listings for pest control companies are worth the investment when you optimize them correctly.
- [Google Local Services Ads for Pest Control Companies: How to Get Google Guaranteed](https://pestcontrolmillionaires.com/google-local-services-ads-for-pest-control-companies/): Google Local Services Ads for pest control can deliver some of the highest-quality leads at the lowest cost per acquisition.
- [Bing Ads for Pest Control: Why You Should Spend 10% of Your Google Budget Here](https://pestcontrolmillionaires.com/bing-ads-for-pest-control/): Running Bing ads for pest control companies is one of the smartest moves most operators overlook. Microsoft Ads for pest control businesses consistently deliver cheaper clicks and less competition than Google. If you're already running paid search for pest control, Bing should be part of your strategy.
- [Google Ads Copy for Pest Control: Why Your Headline Wins 80% of Clicks](https://pestcontrolmillionaires.com/google-ads-copy-for-pest-control/): Google ads copy for pest control can make or break your entire campaign. Writing effective pest control Google Ads copy is less about being clever and more about being clear and specific. The best ad copy for pest control Google Ads speaks directly to what homeowners are feeling when they pick up their phone.
- [Google Ads Targeting for Pest Control: Why Companies Waste Thousands on Bad Geos](https://pestcontrolmillionaires.com/google-ads-targeting-for-pest-control/): Google ads targeting for pest control is one of the most overlooked areas where companies hemorrhage money. Getting your pest control Google Ads targeting dialed in means every dollar goes toward reaching actual potential customers. Proper targeting in Google Ads for pest control businesses is what separates profitable campaigns from expensive experiments.
- [Pest Control Pricing: How to Set Prices for Your Business](https://pestcontrolmillionaires.com/pest-control-pricing/): Most of you guys are good technicians. You know how to treat a home, service a yard, keep customers happy. The reason so many pest control companies are underpaid has nothing to do with skill. It's because the pricing is wrong.
- [Facebook Advertising for Pest Control Companies: How We Actually Generate Leads](https://pestcontrolmillionaires.com/facebook-advertising-for-pest-control-companies/): Most pest control companies think Facebook ads don't work. They boosted a few posts. They paid for leads that never answered the phone. They spent money they couldn't tie back to actual jobs on the schedule. So they shut it off and told themselves that Facebook advertising just isn't for their service business.
- [Google Ads Campaigns for Pest Control: Why You Need Separate Campaigns for Each Service](https://pestcontrolmillionaires.com/google-ads-campaigns-for-pest-control/): I run Pest Control SEO, and I've set up Google Ads for dozens of pest control companies. Your pest control Google Ads campaigns need to be organized by service type to work effectively. Let me show you the exact campaign structure that actually works.
- [How to Automate Pest Control Facebook Groups: Why My $4/Hour VA Does Everything](https://pestcontrolmillionaires.com/how-to-automate-pest-control-facebook-groups/): Learning how to automate pest control Facebook groups is the key to scaling this free lead channel without spending all day on your phone. My pest control virtual assistants does everything for Facebook groups now.
- [How to Convert Leads from Pest Control Facebook Groups: Why You Need Their Number ASAP](https://pestcontrolmillionaires.com/how-to-convert-leads-from-pest-control-facebook-groups/): I'm Jake Sheldon, co-founder of Pest Control Millionaires, and I've closed hundreds of sales from Facebook groups. Turning pest control Facebook group leads into paying customers requires speed and the right approach. Let me show you exactly how to convert these leads without being salesy or wasting time.

## Pages
- [Sponsors](https://pestcontrolmillionaires.com/sponsors/): NextGen Leads is an all-in-one lead management platform built to help pest control companies capture, track, and convert more leads. With powerful automations, ready-to-use templates, and hands-on support from their team, Next Gen Leads makes it easy to turn inquiries into booked jobs.
- [Pest Control Millionaire | PCM Podcast](https://pestcontrolmillionaires.com/pcm-podcast/): PCM Podcasts
- [Testimonials](https://pestcontrolmillionaires.com/testimonials/): Testimonials "Over 6k of new recurring Revenue signed up today." "In the last 3 weeks, we have obtained 91 NEW FB leads..." Added 90 Accounts in 3 Months "We are adding about 10 to 15 new accounts every week..." "I'm on pace for over 100 new customers this month." "We are on track to hit our first 100k month!" "I highly recommend you getting the classes." "Phones won't stop! 6 pest control sign ups today!!!!" "I GOT PAID from the teachings I learned..." "My biggest regret was not doing it from the beginning..." "You get way more value than you're paying for." "My investment will be returned 100x." "They make it very simple. It is 100% worth it!" "I am doing 50% more revenue than before in 2025..." "This course is insanely excellent." "June last year we had our first 100K month..." - now at $200,000 a month "25 months in and hit a milestone" - now at $1,000,000 per year
- [PCO Tips](https://pestcontrolmillionaires.com/pco-tips/): PCO Tips
- [Free Guides](https://pestcontrolmillionaires.com/free-guides/): Jonas Olson shares how Pest Badger built one of the most recognizable brands in the industry using a mascot, custom truck wraps, and a name homeowners actually remember.
- [Shop Tours](https://pestcontrolmillionaires.com/shop-tours/): Shop Tours
- [Zip Code Kings](https://pestcontrolmillionaires.com/zip-code-kings/): Jake, Jonas, and Dan met through the Pest Control Millionaires program and quickly realized that their combined expertise created the perfect trifecta for pest control marketing. Jake brought his Facebook ads and automation knowledge, Jonas contributed his door-to-door and social media strategies from scaling Pest Badger to $10M+, and Dan added his local SEO mastery. They mapped out the complete outline and each wrote chapters in their areas of expertise. The result is Zip Code Kings, the pest control marketing bible, which they released on October 20th at PestWorld 2025 where they signed and gave away 100 copies.
- [Terms & Conditions](https://pestcontrolmillionaires.com/terms-conditions/): Last Updated: August 31, 2026 Please read these Terms and Conditions ("Terms," "Terms and Conditions") carefully before using the pestcontrolmillionaires.com website (the "Site") operated by Pest Control Millionaires ("us," "we," "our").
- [Privacy Policy](https://pestcontrolmillionaires.com/privacy-policy/): Last Updated: April 3, 2026
- [Contact](https://pestcontrolmillionaires.com/contact/): Please fill out the contact form below and let us know how we can help. 
- [Jake Sheldon](https://pestcontrolmillionaires.com/jake-sheldon/): Jake Sheldon is the co-founder and original founder of Pest Control Millionaires. He's been in digital marketing for 10 years, starting with building websites before going deep into Facebook ads. Jake scaled and sold his Facebook ads agency, Pest Customers Fast, after growing it to 368 clients. During that time, he worked with some of the biggest companies in the pest control industry and generated millions in leads for his clients.
- [Dan Leibrandt](https://pestcontrolmillionaires.com/dan-leibrandt/): Dan Leibrandt is the founder of Pest Control SEO and a partner of Pest Control Millionaires alongside Jonas Olson and Jake Sheldon. Through Pest Control SEO, he's worked with dozens of pest control companies ranging from $100,000 a year to $100,000,000 a year. He's seen what works at every stage of growth, from solo operators trying to hit their first six figures to massive operations optimizing for acquisition.
- [Jonas Olson](https://pestcontrolmillionaires.com/jonas-olson/): Jonas Olson is the co-founder of Pest Control Millionaires and the driving force behind one of the fastest-growing pest control companies in America. He started Pest Badger in 2020 and scaled it to nearly $20 million a year with 20 locations in just six years. But Jonas didn't start at the top. He built his first business, Olson's Lawn Care, from the ground up and successfully sold it after 10+ years of grinding it out in the field.
- [Team](https://pestcontrolmillionaires.com/team/): CEO of Pest Badger
- [Group](https://pestcontrolmillionaires.com/group/): The Pest Control Millionaires Facebook group is a free community of over 4,000 pest control owners helping each other grow their businesses. Unlike other groups full of vendor spam and promotional garbage, this group is strictly for active pest control operators (and adjacent businesses like lawn care and wildlife). Ask questions, get real answers from owners in the trenches, and network with everyone from solo operators just starting out to owners doing multi-8-figures. With 10+ posts and 100+ comments every single day, this is the most active and valuable pest control community on the internet.
- [About](https://pestcontrolmillionaires.com/about/): Pest Control Millionaires was founded by operators who are still in the trenches. Jonas Olson runs Pest Badger, a $10M pest control company with 20 locations. Jake Sheldon spent a decade running a Facebook ads agency with 370 clients and now owns a portfolio of home service businesses. Dan Leibrandt is one of the top experts in local SEO for pest control and has worked with dozens of companies from solo operators to $100M operations. We're not retired consultants selling outdated theories. We teach the exact strategies we use every day to grow our own businesses.
- [Resources](https://pestcontrolmillionaires.com/resources/): Step into my world, where compelling narratives, unforgettable characters, and vivid storytelling take center stage.Step into my world, where compelling narratives, unforgettable characters, and vivid storytelling take center stage.
- [Success Stories](https://pestcontrolmillionaires.com/success-stories/): “I would 100% recommend the Pest Control Millionaires to anybody. It has been an absolute game changer for my business and the amount of people, the network you get with other people that are doing the same thing, or they’re a year or two or three ahead of you where you’re at in your business. And those are the people you need to network with to keep pushing yourself forward.”
- [Program](https://pestcontrolmillionaires.com/program/): The same step-by-step playbook 250+ pest control owners are using to generate predictable leads, hire the right team, and scale past seven figures — without guessing at marketing or burning out.
- [Expert Business Coaching For Pest Control Companies | #1 Pest Control Business Coach | Pest Control Millionaires](https://pestcontrolmillionaires.com/): Three reasons: First, we only do business coaching for pest control companies. Generic business advice doesn’t work in our industry. Second, we’re operator-backed. Jonas’s main business is his pest control company, Pest Badger. Coaching is what he does on the side to help others avoid the mistakes he made. Third, our strategies are proven. We’ve helped members add over 11,000 accounts and generate millions in additional revenue using the exact systems we teach.

## Members
- [Tactical Pest Solutions](https://pestcontrolmillionaires.com/members/tactical-pest-solutions/)
- [Summit Pest Control](https://pestcontrolmillionaires.com/members/summit-pest-control/)